The Salvation Army of Lufkin is announcing a $145,000 holiday fundraising goal in conjunction with the kickoff the annual Red Kettle Campaign on November 20, 2020. The Red Kettle Campaign is The Salvation Army’s major fundraising event of the year and all proceeds support year-round programs and emergency assistance benefiting those in need in our community. The kickoff event will begin at 10:00am-12pm and includes Central High School, Captain Phillips, Mayor Bob Brown, Advisory Board members, radio personality Danny Merrell for Kicks 105.3, Coca-Cola, and more.

“Giving back is so important, and I am looking forward to kicking off the iconic Red Kettle Campaign and getting those bells ringing across Angelina County to help families and children in need,” said one Advisory Board member. “The Salvation Army has been helping our neighbors in Lufkin for almost 79 years, and we are grateful for their positive impact on the people of Lufkin and surrounding areas.”              

Something new this year is the Red Kettle Challenge. This will offer a new, virtual twist to the traditional Red Kettles that raise funds supporting those in need. “You will still see friendly bell ringers and Red Kettles at area store fronts and retailers,” said Captain Phillips of The Salvation Army. “However, we are issuing the Red Kettle Challenge in our community to step up the efforts to help families who are homeless or struggling to make ends meet. This year has been difficult for many in our community. You can be part of making a difference to ensure The Salvation Army has the necessary funds to help all year long. We need individuals, companies, schools and churches to accept the challenge of having their own online Red Kettles.”

To register for the Red Kettle Challenge, go to www.salvationarmytexas.org/Lufkin/. Select “Take The Challenge,” then register your individual or team kettle, set a goal, and get to work promoting it to your co-workers, family and friends.

Salvation Army red kettles will be stationed outside of local stores and businesses Monday-Saturday from November 20 until Christmas Eve. “All bell ringers will be equipped with personal protective equipment this Christmas season, ensuring the safety of donors and shoppers, along with our volunteers,” said Captain Phillips. “With more individuals and families coming to us for help than ever before, please don’t forget to give to The Salvation Army red kettles this season.”

Volunteers are crucial to the success of the Red Kettle campaign throughout November and December. It’s easier than ever for individuals, families, groups and businesses to sign up this year! You can select the location, day and time you would like to ring when you visit www.RegisterToRing.com. We hope to see you at the kettle!

For more information about The Salvation Army, please call us at (936) 634-5132 or visit us at 412 S. 3rd St., Lufkin, TX 75901. And as always, secure donations can be made online at www.salvationarmytexas.org or by calling 1-800-SAL-ARMY.