Lufkin Agency: That AI-Generated Logo On Your Trucks Might Not Legally Be Yours
Picture a local manufacturer needing a new logo before a trade show. A staffer, pressed for time, generates one with an AI image tool...
Lufkin Firm: Why That Postcard In Your Mailbox Might Beat a Hundred Emails
Most households in Deep East Texas get a handful of pieces of mail on a given day. Most inboxes get dozens of emails, most...
Lufkin Firm: Deep East Texas Nonprofits Are Losing Most New Donors After Their First Gift
A local nonprofit’s year-end numbers can look great on the surface, more first-time donors than ever, a gala that hit its goal, and still...
Lufkin PR Firm: That Dollar Value On Your Press Coverage Report Might Be Meaningless
If a local business or nonprofit has ever gotten a nice mention in the paper and later received a report translating that coverage into...
The First Two Weeks: Helping Your Student Find Their Feet in Texas Forest Country
The largest single wave of our districts opened their doors Wednesday. The hard part usually isn't day one — it's the stretch that comes...
